The New York Times apparently thought I’d be surprised by how many foods contain added sugar. The New York Times obviously doesn’t know me very well. Or read my blog. Which is fine…I guess…
But really, do people not know?
I know that I read labels and not everybody does. So maybe I know that there is sugar or starch added to all sorts of things you wouldn’t expect, like pork and fish. And maybe people who don’t read labels don’t realize that. But in the grand scheme of things, if you are not addicted to sugar the way I am, maybe in small amounts it’s not enough to affect you. (Though, seriously, fish? Why does anyone need to add sugar to fish?)
But do people really not know that if something tastes like candy, it has sugar in it? Seriously. Do you, as an adult, really still think Peanut Butter Cap’n Crunch is part of a balanced breakfast, just because when we were kids they said so in the commercial and printed it on the side of the box? (Alright fine, it does have 25% of your recommended daily riboflavin.)
Here’s the thing. I’m not talking about everybody quitting sugar. I am sick around sugar, but I don’t pretend that everyone is. And I am a firm believer in freedom. Like I think that people have the right to smoke. But nobody is pretending that cigarettes are good for you. I was a smoker for many years, I knew what I was doing, and I did it anyway. Smokers know that smoking is dangerous. And if you tell a smoker that smoking is bad for them – which people sure do like to do for some reason – and you get a shocked response, it is sarcastic. Because everyone knows and you’re being a moron.
But we pretend that certain sugar foods are “packed with nutrition.” And we let people be shocked when somebody says that a granola bar is not that healthy; it’s mostly just sugar. But have you had a granola bar? If it tastes like an oatmeal cookie, that’s what it is. Even if it’s rectangular, and says “organic” on it. As a culture, we say that breakfast is the most important meal of the day, but we eat doughnuts and Pop-Tarts. Or frosted cinnamon rolls. Or various kinds of bread with syrup.
Again, the judgment is not about what we are eating, but how we are lying about it. If you want to eat sugar for breakfast, I will not try to stop you. More power to you. But you know that doughnuts are just cake. Breakfast cake, yes. Sure! But still just cake. And if I see you “look shocked” when you “find out” that the snack that you bought at the health food store, which totally tastes like a candy bar, is just a candy bar, I am going to have to call bullshit.
But here’s the thing. I get it. Because when I didn’t want to give up sugar, I also pretended that health food store candy was not candy. And I pretended that healthy meant it wouldn’t make me fat. But I wasn’t losing any weight. And I wasn’t interested in looking at the truth if it meant that I was going to come face to face with my relationship with sugar.
As a culture we are playing dumb for one another. We’re a bunch of enablers. And I think it’s ridiculous. Eat what you choose. I hope you enjoy every bite. But I also hope you have your eyes open. Not looking at the sugar, doesn’t mean it isn’t there.